2009-08-07 / Obituaries


Was former co-owner of Victory Supermarkets

LEOMINSTER - Arthur Paul DiGeronimo, 83, of Leominster, passed away peacefully on July 29, 2009, surrounded by his family at his home after a short illness.

Arthur was born on March 1, 1926, in Leominster, the second son of James V. and C. Mildred (Spadafora) DiGeronimo. Arthur graduated from Leominster High School in 1944 and then served overseas in the U.S. Army, 417th Regiment, 76th Infantry Division in Germany. He was honorably discharged as a staff sergeant in 1946.

Subsequently, Arthur graduated from Becker College in Worcester, in 1948, earning his Associate degree in Business. He married Gloria in 1951.

After college, Arthur became the first of the second generation of the DiGeronimo family to work for what was then called Victory Market, founded in 1923 by his father and uncle. In 1955, Arthur became co-owner of the modern Victory Supermarkets, opening its first store in Leominster with Arthur as Vice President and Treasurer. Throughout his fifty-six year career at Victory, Arthur served as Director of Grocery Purchasing and Advertising as well as Director of Community / Charitable Giving as Victory grew to a twenty-store chain. Arthur remained active as a member of the Board of Directors and Victory's Treasurer until the company's sale in 2004. He was inducted into the Massachusetts Food Association's Hall of Fame in 2006 and was honored as Grocer of the Year by the Grocery Manufacturers Salesmen of Worcester.

Arthur served over the years on many community and charitable organizations, including Past Exalted Ruler and Trustee of the Leominster Lodge of Elks (#1237), Past District Deputy for West Central District of the National Lodge, Honorary Life Member of Leominster Lodge, Treasurer of the Massachusetts Elks Scholarships, and Past State President of the Massachusetts Elks Association. He was a lifelong member of St. Anna's Parish in Leominster, serving as usher for many years, past President of St. Anna's PTA, and member of the Finance Committee. He was an original Corporator of the Italian-American Cultural Center in Leominster and was recognized as Man of the Year in 1999. He was a past Director of the Salvation Army, a member of The Sons of Italy, proud member of the AMVETS, and a Third Degree member of the Knights of Columbus.

He loved bocce, card playing, horse racing, traveling, and the sun at Seabrook Beach, N.H., and Pompano Beach, Fla. Arthur's deepest joy was spending time with his wife, children, and grandchildren.

Arthur is survived by his devoted wife of 58 years, Gloria A. (DiNardo) DiGeronimo; and his loving children, Arthur P. "Jay" DiGeronimo, Jr. and wife, Gretchen, David J. DiGeronimo and wife, Laurine, Michael J. DiGeronimo and wife, Kim, Steven T. DiGeronimo, Jayne E. Consolo, and Lisa A. DiGeronimo, all of Leominster. He was a joyful grandfather to Tasha, Shaun, Gina, Katie, Nicholas, Todd, Gregory, Julie, Jack, and great-grandson, Lex. Arthur also leaves two sisters, of Venice, Fla., Rita A. DeBitetto and husband, Michael F. and Dorothy A. St. Laurent and husband, Ronald J.; and many nieces and nephews. An older brother, Michael James DiGeronimo, predeceased Arthur in 1945.

Memorial donations may be made to St. Anna Church, 199 Lancaster St., Leominster, MA 01453; or to the charity of one's choice.

Brandon Funeral Home directed arrangements.

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